Hi everyone, I'm very pleased to confirm that Creative Australia have signed off on a funding proposal for PAC Australia alongside Amy Maiden to move forward with a series of roundtables on the critical issues of audience development and retention in Australia. We had originally envisaged this work as an Audience Summit, inviting a whole-of-sector discussion, however through a lot of discussion and workshopping of the concept, we landed on a series of roundtables with invested leaders (CEOs, Artistic Directors, Programmers, Marketing Directors) to identify and confirm the interventions, resources and game-changing strategies to really shift the dial. The focus will be on performing arts and participants invited from a wide range and scale of organisations (including independents). Importantly, we are looking to de-silo commercial and subsidised organisations in this project. This is a critical development in shifting the focus in the sector to audiences, and important positioning for PAC Australia. I've attached an outline of the project for your information; conscious that we will be well advanced with this project by the next board meeting. Please note this project is still embargoed for another couple of weeks. There will be a call out for participants; we expect that there will be wide-ranging interest, and based on our experience with the national touring roundtable, this needs to be managed very carefully. Creative Australia are supporting this project with approx. $125K - the exact amount is pending final confirmation of travel costs - of which PAC will net $25K before costs, which will support our EOFY position with an expected dip in investment portfolio income etc. Any questions, please let me know. Many thanks, Katherine Katherine Connor (she/her) Executive Director | PAC Australia | +61 (0) 419 428 412 | paca.org.au<http://www.paca.org.au/> [cid:image001.gif@01DCC067.74B118C0]<https://apax.org.au/> [A red circle with a white letter f in it Description automatically generated]<https://www.facebook.com/pacaustralia> [signature_2482306534] <https://www.linkedin.com/company/performing-arts-connections-australia> [signature_1587814422] <https://apaca.us15.list-manage.com/subscribe?u=17268242394b2278ede3a3716&id=...> [signature_883882369] <https://paca.org.au/members/login.php> [signature_249193979] <https://paca.org.au/resources/touringcharter/> I acknowledge the Whadjuk people of the Noongar nation, on whose land I live and work, and pay respects to their Elders past and present. If this email arrives in your inbox out of hours, I don't expect you to read, action or reply to it outside of your working hours.
