Echoing Ian’s sentiments – it is thorough and clear.

Also, that the messaging is def a key one here – I think that artists and orgs are feeling very vulnerable at the moment (more than ever I think!) so the reassurance angle of support is key, I think!

x

 

Frankston City Council

Heidi Irvine (she/her)  |  Head of Audience & Arts Development
Frankston Arts Centre >> 27-37 Davey Street Frankston >> PO Box 490 Frankston VIC 3199
Telephone: +61 3 9784 1890 
thefac.com.au  |  Heidi.Irvine@frankston.vic.gov.au
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We acknowledge the Bunurong people who are the traditional custodians of the land on which Frankston Arts Centre stands.
We pay our respects to their Elders, both past and present.

From: Ian English via PAC Australia Board <board@ask.paca.org.au>
Sent: Thursday, July 16, 2026 9:25 AM
To: Katherine Connor <katherine@paca.org.au>; board@ask.paca.org.au
Cc: Lynda de Koning <lynda@paca.org.au>
Subject: [PAC Australia Board] Re: Confidential - Proposed Comms schedule re Sydney PAC Office

 

Morning

Certainly looks comprehensive so between the two “sides” of the equation (industry, govt, associations,  verses business, compliance/corporate) needs, looks very thorough.

The embargo period will be the key undertaking that all pre APAX schedule will need to be assured of but looking at the list in that group, they would all be very familiar with the needs so hopefully that should align well.

Will be interested to see the high level outline of the “messaging” behind the comms to all as this will be key to the successful delivery. I have no doubt that is already well in hand with you and the team so looking forward to supporting as and when needed.

Cheers,

Ian

 

 

From: Katherine Connor via PAC Australia Board <board@ask.paca.org.au>
Reply to: Katherine Connor <katherine@paca.org.au>
Date: Wednesday, 15 July 2026 at 8:42 pm
To: "board@ask.paca.org.au" <board@ask.paca.org.au>
Cc: Lynda de Koning <lynda@paca.org.au>
Subject: [PAC Australia Board] Confidential - Proposed Comms schedule re Sydney PAC Office

 

Hello everyone,

 

Lynda and I have pulled together a proposed comms schedule and stakeholder map for advising necessary parties about the opening of a PAC Australia Sydney office, and my relocation.

 

In the very broadest terms, we’re looking to make a larger announcement at APAX, which won’t include finite detail on exact Sydney office location, new addresses etc, but rather using the opportunity to flag to our attending members and the broader sector about the plan to establish a Sydney office. APAX seems an opportune moment to do so, rather than waiting until the AGM in October.  So the rest of the comms plan works backward from APAX in an “embargoed” capacity, then everything post-APAX is considered public.

 

(The relocation is not that big a deal that I’m overly concerned about any leaking during the embargo period, as long as we’ve notified the priority stakeholders such as key funders related to APAM.)

 

The detail is in the attached – I’m looking for the board to provide any feedback or red flags, or in principle-support for us to start rolling this out.

 

Given a lot of messy staff schedules at the moment, the current timeline would require us to start the staff consultation next week which, even if there is any further consideration of the broader stakeholder comms, feels appropriate to bring them in as soon as we can.

 

Please let me know if you have any thoughts on the plan.

 

Thank you, as always,

Katherine

 

 

Katherine Connor

(she/her)

Executive Director | PAC Australia | +61 (0) 419 428 412 | paca.org.au

   

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